Barinageddon Trailer

Chimney Asia-Pacific partnered with NRMA Insurance to launch BARINAGEDDON, a branded entertainment campaign based upon the Australian-produced Internet sensation, “Buy My Barina.”

Shot at a secret test lab, BARINAGEDDON is a spoof feature film trailer that follows the journey of one of Australia’s most famous hatchbacks as it is handed over to engineers and begins the rigours of automotive testing. But something goes horribly wrong and the Barina transforms into BARINAGEDDON.

Post-production

Concept

production

editing