Malmö Advertising Agency (Malmö Reklambyrå) has in a short time positioned itself as a leading agency thanks to campaigns for King Markatta, Stenströms and Hövding. Chimney Vigor Group has now acquired the agency to further develop its strategic and creative communications offering.
henric larsson, CEO Chimney Vigor Group
Gustaf Hultberger, Founder & Creative Director, Malmö Advertising Agency
A holistic offering to answer key market demands is now available in Southern Sweden, with plans to soon implement on other Chimney Vigor markets.
“There’s a desire and a need for more high quality content on more channels – clients want more powerful outcomes, without increased budgets. This is the situation everywhere right now,” says Gustaf Hultberger, Founder & Creative Director of Malmö Advertising Agency.
“Uniting our brands is key to achieving both short- and long-term success. By joining Chimney, we gain access to new expertise and resources that together allow us to take on assignments that answer market demands. We’re setting the bar high.”
Chimney Vigor Group established its Malmö office in 2014 and together with Malmö Advertising Agency, a total 18 employees will now develop a wide range of specialized communication solutions to fully answer clients’ needs.
“To have real impact in an increasingly content-heavy world, it’s essential to stand out and create content that engages,” says Henric Larsson, CEO, Chimney Vigor Group. “More impact is expected with smaller budgets. Things are moving fast and so are we, working hard to strengthen our offering on all levels of the process. Earlier this year, we teamed up with tech firm Vigor to simplify and optimise delivery processes, and now with Malmö Advertising Agency we’re strengthening our strategic and creative expertise.”
“It feels amazing that we now have a full-scale team in Malmö that can offer end-to-end services to the market. The final piece of the puzzle is hiring a Managing Director for the office, but we hope to close that recruitment soon.”