TAKE CONTROL OF YOUR CONTENT CREATION, AND TAKE CONTROL OF YOUR COSTS
LAUNCH YOUR OWN IN-HOUSE CREATION STUDIO TO KEEP UP WITH THE DEMANDS OF MORE CONTENT FOR MORE CHANNELS – AND DO IT FOR LESS THAN YOU’RE PAYING TODAY
Most clients have pushed their agencies for lower-cost solutions via decoupled production, off-shoring and more competitive rates. While this may lower hourly rates and costs for deliverables, it hasn’t solved the challenge of creating more content, more quickly and for more audiences than ever before.
There is no better time than now to re-imagine how best to achieve your marketing goals, and no better partner than Chimney to help you get there. Chimney In-House brings out the best of your current resources and complements them with the talent and technology needed to succeed, helping you launch your own Creation Studio.
challenges with in-housing
I don’t have the bandwidth or skillset to lead a production team, it’s not part of my core responsibilities.
How do I know what technology and equipment is needed? How do I set it up? How do I track ROI?
Can I find the right talent for my needs? Will the quality be impacted? How can I scale efficiently?
CHIMNEY IN-HOUSE, TAILORED FOR YOUR SPECIFIC NEEDS
WHETHER YOU ALREADY HAVE AN IN-HOUSE TEAM OR NEED TO BUILD ONE FROM SCRATCH,
OUR PERSONALIZED APPROACH HELPS YOU TAKE CONTROL OF YOUR CONTENT MONSTER,
ALL FOR THE SAME BUDGET (OR LESS!) YOU HAVE TODAY.
Chimney assumes management for 3-6 months to get your team up and running and/or optimized. We’ll conduct a full audit of your current processes and work, interview key stakeholders for input and establish best practices for engagement, workflow, budgeting and tracking. After that, we hand it back to you for on-going management. Need a little more support? Chimney will put an Operations Lead in-house to manage the team on-going, creating a single point of contact for management and escalation.
Our plan will deliver a professionally built ecosystem within your pre-determined budget, built for the competencies it’s meant to support. You get what you need, not what you don’t. We can integrate with existing platforms and/or replace with more efficient workflow and DAM tools as required to deliver on your business needs.
Our goal is to create a fit-for-purpose team that operates at the speed and with the brand knowledge that can only come from being in-house. Our audit includes an evaluation of your current talent and a staff plan recommendation. Whether the staff is employed by you or by Chimney, we will provide a flexible model for scale based on volume and specialist talent requirements that keeps budgets in check. Chimney can lead the recruitment and staffing for any supplemental talent with client sign-off to ensure we get it right.
NO ONE KNOWS YOUR BRAND BETTER THAN YOU.
THE FASTEST AND MOST EFFICIENT WAY TO GET CONTENT OUT THAT RESONATES
IS TO REDUCE THE LAYERS AND DISTANCE BETWEEN YOU AND YOUR CREATORS.
Whether employed by you or by Chimney, your in-house creative studio will operate as an extension of your Marketing department. They will share your KPIs, understand the brand and campaign goals and speak the same language.
Technology is democratized and the talent pool is bigger and wider than ever. Tap into this opportunity with the security of knowing you have experts by your side to ask the right questions to get you the right solution, and the accountability to make sure it works, not just for today but for the long-run.
I WANT TO KNOW MORE
Curious about what makes our process tick? Come by for a free introduction and meet some of the talent responsible for helping leading brands take their outputs to the next level.